Victorious Digital Marketing

SEO and SEM Concepts Everyone has observed the rate at which online activities have accelerated since last few years. Technology is changing at lightning fast speed and so has the business strategies. Marketing is not limited to flyers and hoardings anymore. Internet marketing is the biggest buzz in the world presently and it is one of those marketing strategies that will only evolve but has no end. Digital marketing is a wholesome package made up of various modules and each of these depends upon each other. All these modules have something or the other common in them, confusing many what to prioritise. Here we are going to discuss about how SEO and SEM differ and how they rely on each other. SEO i.e. Search Engine Optimization helps in ranking the website on search engines organically. SEM stands for Search Engine Marketing which helps in website ranking as well, but in the exchange of money. Both the strategies serve the same purpose but in different manner. It’s just t...

Let’s start with Demonetization. On 8 November 2016, our PM Narendra Modi had announced the demonetization of all ₹500 & ₹1,000 banknotes of the Mahatma Gandhi Series. Simply, Demonetization for us means that Reserve Bank of India has withdrawn the old Rs 500 & Rs 1000 notes as an official mode of payment.  Demonetization  is a step towards a corruption free India. The reasoning given by Modi for demonetization- 1) To tackle black money in the economy. 2) To lower the cash circulation in the country which “is directly related to corruption. 3) To eliminate fake currency & false funds which has been used by terror groups to fund terrorism in India. 4) The move is estimated to expose more than more than Rs 5 lakh crore black money from the economy. Demonetization impact on Digital industry Demonetization Impact on Digital Industry. Demonetization bought tremendous changes in  digital marketing  with some positive & some negative po...

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